Look at these words:
“Advertisement” is a count noun so we use an article:
He placed an advertisement in the newspaper.
However, “advertising” is a non-count noun so we say:
They were talking about advertising and its effect on people’s minds.
The Power of Advertising
There is no doubt that advertising is a powerful force. Producers and retailers use advertising to spread information about their products to consumers.
Advertising for Children
Psychology graduates study child psychology and identify weaknesses and insecurities in children. The psychologists then sell this information to advertising companies. The advertising companies use the information to target children.
Do you think advertising that targets children should be banned?
Tell us your opinion in the comments section below.
The Advertising of Socially Harmful Products
Look at these products:
Junk Food and Sugary Drinks
Do you think the advertising of any of these products should be banned?
The Effect of Advertising on Body Image
Look at these three phrases:
Some people complain about body image in advertisements. They say that models are too thin. They criticise advertising companies for targeting people’s insecurities.
Link to audio of a conversation about body image
What do you think?
Tell us in the comments section below.
ad – advert – advertisement
Verb – Advice to a Start-up Company
If you don’t advertise you will not gain market share.
Noun – Telling the director that you Placed an Ad
We placed an ad in the paper.
We put an advert in the newspaper.
We stuck an advertisement in the local rag.
These three sentences (above) have the same meaning.
Non-count Noun – Topic
Noun – Plural – A Warning
Advertisers will removes their advertisements from the paper if we report negatively on their business practices.
Advertising companies control the market.
Another Compound Noun
Advertising agencies employ some of the brightest and most creative people in society.
Follow the Links to Learn More
Do you think the advertising of junk food should be banned?
Do you think the advertising of high interests loans should be banned?
Do you think tobacco advertisements should be prohibited?